News from SE/ASI

Apr 17, 2024

POV Newsletter: On the Trail of the “It” Generation (May 2024)

The irresistible and elusive Gen Z continues to be the darling of the research, marketing, and branding worlds. Irresistible since, based on Intelligence Node data, as of 2023, Gen Z occupies 40% of the worldwide consumer population; projected disposable income, well over $360 billion. Elusive because their attitudes and trends are ever-expanding and ever-shifting. The focus here throughout is on exploring what fuels Gen Z and how this goes on to affect their utilization of entertainment and media.

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Screen Engine/ASI expands television news group with addition of Steve Ridge as executive vice president

Leading data acquisition and analytics company Screen Engine/ASI (SE/ASI) today...

Jul 20, 2020

Screen Engine/ASI subsidiary ticktbox Launches virtual word of mouth screening room

TicktBox®, a division of Screen Engine/ASI (SE/ASI) known for its powerful marketing and ticketing...

Jul 01, 2020

Screen Engine/ASI teams with Dstillery to unlock premium word-of-mouth audiences for digital marketers using ticktbox seed data

Leading research consultancy Screen Engine/ASI (SE/ASI) has partnered with Dstillery...

Jul 01, 2020

Screen Engine/ASI polling reveals that coronavirus leads to rapid adoption and acceptance of new habits and behavior

In March, as theaters across the country closed in line with regional stay-at-home guidance...

May 07, 2020

Screen Engine/ASI’s entertainment tracker on impact of Covid-19 reveals fears about safety in large gatherings

Over half of the 23,800 Americans polled by Screen Engine/ASI’s Tracktion Entertainment...

Apr 15, 2020

Screen Engine/ASI rolls out suite of virtual research products
to meet the needs of film and television decision makers
during Covid-19 shut down

Seeking an alternative to in-person market research during a time of mandated social distancing...

Apr 14, 2020